Social Studio Release Notes – April 2017

The April release for Social Studio is now live. Here’s what you can expect to see.

Social Studio

New Features

Emoji Support across Social Studio

You can now use Emoji across all of Social Studio! In Publish, you’ll be able search and select Emoji to talk to your audience, while Engage now displays Emoji properly and lets you select Emoji to use in your responses.

But the most exciting use for Emoji is in Analyse, where you can now use it to measure sentiment, improving the accuracy of the sentiment model.

This makes us so 😀 we want to 💃🏽 🕺🏻!

Facebook Inbox Message Conversation

This new feature lets you see Facebook Inbox messages in Engage, where you can view the full message thread as well as assign, label and prioritise the messages. This lets you offer the same level of service to Inbox message as other social posts.

YouTube Engagement

You can now manage your YouTube community in Social Studio! In Engage, you can use all the usual workflows, such as assign, label and prioritise on comments left on your channel.

New Insights!

Radian6 users will remember the Free Insights and these now in Social Studio. These will help you refine the insights that you develop in Workbenches:

Hashtags Used: Understand which hashtags are use by your audience and the context in which they use them

Top Usernames Mentioned: Shows the top 50 Twitter handles that are dominating the conversation.

Top Domains Mentioned: Shows web properties that are providing the key content to drive conversations

Top Sources: Illustrates the leading providers of content across Usernames and Domains.

Custom Dashboards & New Metrics

Dashboards are now completely customisable! You can build a Dashboard from a template, or start out with a blank canvas. Either way, you’ll be able to build out a Dashboard that reflects your reporting needs in no time.

As well as that that, there are 13 new metrics that you can explore to compare your growth, engagement and performance.

Transfer Ownership of Topic Profiles

Finally, an end to chasing up Topic Profile owners when you need to make a change! This feature lets an Admin user change who owns the Topic Profile, so no time or effort is lost.

Also, Workspace Admins will be able to modify Topic Profiles to suit their Workspace’s needs instead of having to create multiple Topic Profiles that listens for similar content.

Lock Down Select Set of Labels

Community Managers rejoice! You can now lock down the label sets so that other users can’t add new labels. This will speed up Engage solution implementations as well as improve the accuracy of your Dashboard & Workbench reports.

Enhancements & Bug Fixes

You’ll notice the Engage columns will load faster and the in-reply users handle is now excluded from the character count on Tweets. You can now export out a list of labels to better manage the most relevant tags as well as see when your social accounts were last authorised on Social Studio.

Command Centre

Web Canvas Visualisation

You can now iFrame in web page content to provide more context or more analysis to Command Centre. Include reports from Salesforce CRM or display your e-store, provided the page supports iFrames, you’ll be able to present it in Command Centre.

Retweet Filtering

On screens such as the Feed Wall, you can toggle Retweet Filtering, to stop the same Tweet appearing through retweets. This displays more content to build up a better picture of social listening.

What are you most excited about? Let us now in the comments!

 

 

Radian6 Features End of Life Announcement

Radian6 Engagement Console, Summary Dashboard and Mobile App won’t be availble from June 2017.

Today (February 22nd, 2017), we noticed this announcement on the Salesforce Knowledge Base.

Essentially, it means that Radian6’s Engagement Console, Summary Dashboard and Mobile App will not be available from June this year. If you’re currently using any of these features of Radian6, you’ll need to move across to Social Studio.

We’ve set up a micro-site to help you migrate across from Radian6 to Social Studio and we’ll continue to update this as we get news from Salesforce.

Of course, if you’d like us to help you out, we’ve done lots of these migrations before! Contact us now to get started.

Social Studio Release Notes – January 2017

Salesforce have just announced the next round of releases for Social products. Our Social Analysts are geeking out in excitement and can’t wait to get their hands on them! This is what they’re most looking out for.

Salesforce have just announced the next round of releases for Social products. Our Social Analysts are geeking out in excitement and can’t wait to get their hands on them! This is what they’re most looking out for.

Social Studio

Emoji

When using Emoji in Publish, you can now search for the Emoji that you want to use. There are over one thousand to choose from, including multi-ethnic and flag emoji. Just keep in mind, emoji does appear differently across operating systems and browsers.

Engage

For Twitter, In-Reply to information is displayed with the post, giving you much more context around the Tweet.

The Image Lightbox has been improved, displaying images at a higher resolution

Bit.ly

You can soon use Bit.ly in Engage to shorten URLS and track metrics through bitly.com! You’ll need to shorten the URL on a post by post basis as this isn’t done by default. We’re eagerly awaiting to see if this can be done in an Engage Macro…

Analyse

You’ll be able to segment a Dashboard with Boolean based keywords, improving the Dashboard context and speed of analysis.

Something we’re really excited about is macros in Analyse Dashboards! This lets you apply workflows directly in the Dashboard, producing more accurate reports and faster responses.

Mixed Dashboards give you a view of your entire social footprint by monitoring a number of social networks or Topic Profiles. Date ranges have also been expanded, letting you zero in on what really matters.

More analysis can be done with Advanced Card Configuration, letting you apply filters to individual cards in a Dashboard, as well as renaming and resizing cards to make them easier to present.

Focused Exports

Exporting data has been overhauled too. Focusing on an individual card on a Dashboard or Workbench, you’ll be able to distinguish between retweets and quote tweets and see when the post was first assigned.

Admin

Admins can now change the owner of a page. So, if someone leaves the business, the Admin can easily make this change without having to chase anyone and suffer downtime on the channel. Also, page owners can set Agencies to manage only selected pages, as well as redistribute pages to other page admins. We’re forever chasing page owners, so this change makes us very happy!

Command Centre

The new Facebook Ads Visualisation displays advertising campaign metics such as total spend, actions, clicks and impressions, letting you continuously assess Facebook ads and modify them. You can also view ads across brands or products lines.

Facebook Reviews, including comments and replies can now be visualised and organised to focus on detractors or promoters.

Social Hub

Facebook Review scores can now trigger an action! You can apply a Workflow depending on the score, so low scores could be sent to Service Cloud and High Scores could have an author label applied.

Not Seeing Instagram Content in Social Studio? Try this.

Luckily, there are a couple of quick fixes that you can apply right now!

There could be a few reasons that your Topic Profiles aren’t picking up Instagram content in Social Studio. Luckily, there are a couple of quick fixes that you can apply right now!

Media Type

First up, make sure that you have Instagram set as a Media Type in your Topic Profile. Some older Topic Profiles may not have had Instagram checked, so no content is coming through.

Selecting All Media Types, including Instagram

Use Hashtags as Keywords

Instagram thrives on hashtags, so make sure that you’re listening out for them. Adding hashtags as keywords will increase the likelihood of picking up Instagram content in your analysis. You can also exclude hashtags, too.

Using Hashtags as Keywords

Test & Measure

Once you make these changes, test them out in Analyze. I’d recommend setting up a Workbench with a Media Type report, checking that Instagram content is coming through correctly.

We’d love to hear from you if you need any help, or add any other tips that you have in the comments.