You can now use Emoji across all of Social Studio! In Publish, you’ll be able search and select Emoji to talk to your audience, while Engage now displays Emoji properly and lets you select Emoji to use in your responses.
But the most exciting use for Emoji is in Analyse, where you can now use it to measure sentiment, improving the accuracy of the sentiment model.
This makes us so 😀 we want to 💃🏽 🕺🏻!
This new feature lets you see Facebook Inbox messages in Engage, where you can view the full message thread as well as assign, label and prioritise the messages. This lets you offer the same level of service to Inbox message as other social posts.
You can now manage your YouTube community in Social Studio! In Engage, you can use all the usual workflows, such as assign, label and prioritise on comments left on your channel.
Radian6 users will remember the Free Insights and these now in Social Studio. These will help you refine the insights that you develop in Workbenches:
Hashtags Used: Understand which hashtags are use by your audience and the context in which they use them
Top Usernames Mentioned: Shows the top 50 Twitter handles that are dominating the conversation.
Top Domains Mentioned: Shows web properties that are providing the key content to drive conversations
Top Sources: Illustrates the leading providers of content across Usernames and Domains.
Dashboards are now completely customisable! You can build a Dashboard from a template, or start out with a blank canvas. Either way, you’ll be able to build out a Dashboard that reflects your reporting needs in no time.
As well as that that, there are 13 new metrics that you can explore to compare your growth, engagement and performance.
Finally, an end to chasing up Topic Profile owners when you need to make a change! This feature lets an Admin user change who owns the Topic Profile, so no time or effort is lost.
Also, Workspace Admins will be able to modify Topic Profiles to suit their Workspace’s needs instead of having to create multiple Topic Profiles that listens for similar content.
Community Managers rejoice! You can now lock down the label sets so that other users can’t add new labels. This will speed up Engage solution implementations as well as improve the accuracy of your Dashboard & Workbench reports.
You’ll notice the Engage columns will load faster and the in-reply users handle is now excluded from the character count on Tweets. You can now export out a list of labels to better manage the most relevant tags as well as see when your social accounts were last authorised on Social Studio.
You can now iFrame in web page content to provide more context or more analysis to Command Centre. Include reports from Salesforce CRM or display your e-store, provided the page supports iFrames, you’ll be able to present it in Command Centre.
On screens such as the Feed Wall, you can toggle Retweet Filtering, to stop the same Tweet appearing through retweets. This displays more content to build up a better picture of social listening.
What are you most excited about? Let us now in the comments!